ASTRO DICE

BRANDING

Branding identity and banner design for art studio "Astro Dice".
The brand name comes from the saying "God does not play dice with the Universe", which was Einstein's thoughts on quantum mechanics back then. While the brand itself serves a function as an art studio rather than a science lab. Hence I used a scientific and streamlining visual representation with some distortion to build an identity that is based on a die. The die can be read as a combination of a and d, but also an open box that responds to the possibilities of innovations. It can also be combined and built into a pattern.