Branding for app “Mind Selling”.
Mind Selling is an app designed for the
designers’ community in China through which designers can upload their
works and easily put the works into production such as postcards, pins,
etc. Users can also purchase other designers’ goods using the app.
branding is designed in a friendly, creative tone. The identity is
designed by taking down apart the LOGO and rearranging those elements as
shapes. Through this gesture, the identity promotes the idea of creation and being open-minded.
The vibrant colours of risograph are also used to represent the energy of the brand.